A Token to Discover the Future of Commerce-MOZO
Mozo is a decentralized solution based on blockchain for businesses and retailers, the use of this application allows you to increase and control pedestrian traffic in land-based stores. The project developers are working to attract partners-it is necessary to create a base of ground shops that will participate in the project. Users of the platform will be able to receive a Mozo token reward for visiting such trading platforms and purchasing certain products. Stores will accept the Mozo token as a payment instrument - the project is innovative and is rapidly gaining momentum.
Mozo is a leader in Indoor Positioning System (IPS) technology, having successful results with leading Chinese mall operator, Wanda Group and 361 °, one of China's leading athletic clothing retailers. Strategic partnerships with industry leaders Wanda China, Suntec Singapore, and DCG Korea, put Mozo at the forefront of the retail industry in Hong Kong, China, Singapore, and Korea. With already 38,000 places committed to implementing Mozo, we up to 300,000 places will implement Mozo for the next three years. Our goal is to be the No. 1 blockchain token for the global retail market.
The Benefits of Mozo
Mozo can benefit any place that wants to optimize and increase the flow of regular customers. This means that Mozo can help small individual stores and large retailers in larger locations such as shopping malls, stadiums and even entire countries through tourism. Consumers benefit from the fact that the internal currency of the project will become a single payment instrument. It will be very easy to make the necessary purchases using the mobile app.
What MOZO is about
Retail business is currently greatly reduced in the sales field. this is influenced by many factors associated in it so that the chain of sales in the retail business, especially those moving with the physical store sales is very affected by the impact of the movement of ecommerce business. mozo project is a project that runs in the retail business covering an ecommerce area where mozo project offers solutions for retailers to easily locate and market their products at physical stores or online promotions, online promotion offered by mojo project is very simple but has an impact which is very large for retail entrepreneurs where in the promotion of mojo projects retail entrepreneurs can easily promote their products or stores to prospective buyers by giving some tokens or tokens to buyers or visitors, this idea does sound very alien and impossible but with a promotion like this the retail business actor will easily attract customers who are visiting the shopping area or in the area where the promotion is done.
Mozo works by using a "smart contract" associated with a retail activity. This smart contract is made between reseller smartphones or IoT devices (like Beacons) and consumer smartphones as they detect their respective devices. Smartphone and consumer retailer smartphones can receive and process transactions under consumer orders. In other words, the Mozo contract is a transaction created by a user who transfers control commands between user devices, user users, or user systems. Therefore, we make a smart contract in which the smart contract object is to process transactions on the blockchain network.
How Does Mozo Work?
Mozo works by using a “smart contract” which is tied to retail activities. This smart contract is established between the retailer’s smartphone or IoT device (such as a Beacon) and the consumer’s smartphone as they detect each other’s device. The consumer’s smartphone and retailer’s smartphone can accept and process a transaction under consumer’s command. In other words, the Mozo contract is a user-generated transaction that transfers control commands between user-device, user-user, or user-system. Hence, we create a smart contract where the object of the smart contract is to process the transaction on the blockchain network.
Before using Mozo, users and devices must first be registered with the Mozo System and the blockchain network through authentication procedures. In case the device (such as a Beacon or Sticker) is difficult to be registered by itself, the administrator must then first identify the unique ID (UUID) of the device and register that device. After that, the retailer’s salesperson must associate the device with the product that the retailer wishes to sell. The method to identify the device in case of Beacon or Sticker is to use a Bluetooth scanner, which will return the unique ID of the device. However, if this is not the case, the tool should hash the unique response information so that the device can be automatically disconnected from the blockchain network and reported to the administrator whenever it has been tampered with. This is to protect the retailer’s and consumer’s interests
Blueprint scheme describes the application of Mozo software and blockchain with field tests at both the shopping malls and individual retail stores
The exciting breakthroughs in the technology described above present huge opportunities and expand the size of the addressable markets for Project Mozo. Some of the key ones are as follows:
The worldwide loyalty market, estimated to be US$ 300 Billion, makes the opportunity presented by this technology even more interesting.
In Asia alone, McKinsey predicted that by 2020 there will be approximately 1.7 billion consumers using digital banking. Even more so than in Western countries, Asian consumers are highly motivated by promotions, discounts, vouchers, and the like. This will be opening up the possibility that Project Mozo will have a significant impact first on the Asia-Pacific retail market.
The addressable market related to annual foot traffic encompasses 2.6 trillion walk-in customers visiting 91 million physical stores globally, making average annual foot-traffic of 28,000 per store. A 30% distribution of the above figures for the Asia Pacific region means 800 billion annual foot traffic and 27 million physical stores directly addressable by Project Mozo. Already, 38,000 physical stores have committed to using Mozo technology, i.e. we have just achieved a fraction of this addressable market.
A Mozo Token is an ERC-20 utility token, operating on the Ethereum Blockchain network. Mozo Tokens will be used by stores and venue operators to reward customers who in turn will collect and redeem them for deals, discounts, and products. There will be a total supply cap of 5 billion Mozo Tokens, without any further issuance or creation of Mozo Tokens in the future.
What are the applications for the Mozo tokens?
The first application of the Mozo Token is the basis for a solution based on Mozo rewards, for shopping malls that increase and control the movement of visitors. The Mozo Tokens can be used as a reward and then redeemed from any participating retailer on the Mozo network. Apart from this purpose, Mozo Tokens can also be exchanged as gifts or bought and sold through the selected exchange platform.
Mozo – Token of Discovery
Consumers can earn, buy, and redeem Mozo tokens by: walking into a physical store; “zapping” to discover product details; or purchasing products at the store.
the use of dynamic Mozo tokens will make it easier for users to get discounted prices, promotional prices or get free mozo tokens, users can also easily purchase Mozo tokens via exchange sites or exchange with ETH on the Mozo platform this is can be done so that every user of Mozo token or Mozo platform can enjoy the convenience of shopping and enjoy any kind of promotion inside.
Be a part of this incredible project. Download the whitepaper for the full scoop.
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Author : Maniecool
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