White Rabbit - enabling content recognition for p2p streaming and secure payments with the blockchain.

White Rabbit is a browser plug-in that recognizes the content you watch, without forcing you to subscribe to anyone site. By separating distribution from payment, White Rabbit offers one payment system, but infinite viewing experiences.

When streaming their favorite films or series, smart contracts deduct a payment from users and transfer this immediately to rights holders. Utilizing blockchain technology, rights holders are also ensured complete financial transparency.

Thereby, White Rabbit liberates creators and fans from closed server based subscription platforms. In its place, White Rabbit delivers unlimited choice in content for fans, incentives for an innovative streaming industry, a sustainable business model for digital distribution and a fair and transparent future for artists, producers and investors.

White Rabbit provides an ecosystem where fans get more content and more access to the films and filmmakers. This we call the Rabbit Hole. Each film may offer its fans exclusive content, behind-the-scenes, deleted scenes, merchandise and more. Only films the user has paid tokens for is available in the Rabbit Hole. This is a unique platform to monetize and engage the fans.

A new digital streaming reality...

White Rabbit allows you to reward the films and series you stream. Blockchain technology delivers transparency and expediency, ensuring artists and rights holders receive their fair share. Everyone is happy.

Rabbit Hole (user library)

* Ownership of highest quality version of streamed content

* Access to extras (director´s cut, deleted, behind-the-scenes, merchandise)

* Interaction between fans and filmmakers (forums; live Q&A, VR cinema screenings)

* Third party development of services in the rabbit hole ecosystem generating new revenue streams, interaction and buzz around content

* White Rabbit will compete on MORE choice of films and series.

* White Rabbit offers users MORE convenience to find what they are looking for by allowing them to stream from wherever they prefer.

* White Rabbit allows fans to pay rights holders directly, so we can offer content at a more reasonable price.

Currently piracy accounts for an estimated $15 billion dollar loss per year to the film industry. Yet, according to research from Portsmouth University, 60% of 6,000 Finns who admitted to streaming illegally said they would be willing to pay, if given the option.

“If an entire generation breaks the law, it’s no longer a crime, it’s a business opportunity” - Alan R. Milligan