SLP Network - overview ICO.
Now the issue of bonuses is a very common practice, which helps the company to increase its
status in the eyes of the client. For example, in the US, more than half of the membership in loyalty - about 54% - are inactive, and 28% of consumers give up the program without buying a minute or a mile. This happens for a reason lack of interest and in addition many simply do not pay attention to what they receive bonuses.
This becomes very meaningless. The tendency to reject, when participants ignore the loyalty program,
It's not worth the time for someone to worry about companies.As more consumers participate in brand loyalty programs, more the number of these loyal customers is unclaimed-at the moment already at the amount of 100 billion dollars, according to the marketing firm Bond Brand Loyalty. This is bad for business and consumers.
Why not realize this money, which is now just wasted?
Business will do what is beneficial both for him and for the client. Business is unlikely to support
customer loyalty, providing them with something that has no value. Useless bonus points are not just
Ineffective, they are considered spam, worsening the perception of the brand. All companies will not create anything, either against their own advantage.
The main and main goal of SLP is to allow consumers to trade bonus points, which they
have earned, having united several loyalty programs, creating a platform of exchange and tokenizing
bonus points. When this goal is achieved, tradable bonus points can receive a market price and,
therefore, can become valuable to consumers. Consumers will not need to carry a hundred cards
Loyalty, considering that all available bonus points and promotional offers will be stored in the
one application.
It does not do without the most modern technology at the moment. Why Blockchain is necessary on
platform SLP? First of all, it creates an unchangeable distributed database with a temporary
each transaction, making each transaction and its record easy to trace, but also making them irreversible, preventing double costs, fraud, abuse and any another form of transaction manipulation.
Exchange and spending points and execution of various transactions create valuable data. This data can
be united and sold to traders and brands, which makes it possible to focus on certain
groups of users with specific interests, demographics or locations, additionally
eliminating spam and offering value to consumers. Now SLP plans to replace the current loyalty programs with personalized, direct and effective marketing, which reduces marketing costs and facilitates effective marketing.
interaction between business and consumers.
You guys really can be trusted. The SLP team acquired direct practical experience in
customer loyalty, developing and expanding the international customer loyalty platform
SailPlay, which operates in New York and Moscow, and a client base with more than 100 companies
the whole world. They have five years of experience in the customer loyalty sector, which has incredibly helped to identify major problems and abuses in the current design of the industry.
The SLP platform is aimed at implementing an infrastructure in which users of the SLP token,
customers and businesses coexist on a common blockchain platform. Customer data, SLP tokens, triggers
transactions and loyalty will flow between objects through the business levels of smart contracts.
Participation in the designated platform of the loyalty notebook should provide the following advantages:
for business, and for customers. This, of course, transparent transactions of loyalty; safe and reliable
CRM data flow; distributed business model of loyalty processing; safe exchange market
interbank exchange points of loyalty; Operational flexibility through the use of smart
contractual structure of SLP loyalty.
What are the key principles of the platform?
The SLP team will build the platform in accordance with the following principles:
- High transaction speed - all transactions must be checked and added to the block in time,
allowing to create free user interfaces of loyalty; - Low cost of the transaction - the charge for blocking should be reduced and stabilized with the speed,
which allows customers to easily perform transaction fees and processing fees that
are clear and predictable for business; - Simple integration - partners should have a clear and simple way of implementing instructions on how to
Integrate the SLP platform with partner / partner loyalty processors;
4.Marketplace Independence - the exchange rates of the bonus points of partners depend exclusively on
offers and demand for them and is limited by the real value of bonus points; - Legal compliance - The SLP platform will endeavor to ensure that any person
use and work with the system in accordance with local laws.
Thus, it can be noted that SLP- is a revolutionary system that will help many companies
realize its potential and make bonuses incredibly important in comparison with the current situation.
https://slp.network/
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https://t.me/slpnetwork
автор: ROMANALADIN
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