ARROUND ICO REVIEW : Decentralization and Augmented Reality - A Perfect Combo For Advertising Solution

Over time technology has played an integral part of business success. The advertising company earns millions and billions of dollars on a yearly basis and they play a key role in enabling new business strive. Technology is becoming part of people lives, we do everything with technology and technologist are constantly looking for ways to make life better for the ordinary internet user. Every now and then new project springs up to proffer solution to the need of all internet users, and over time the effort of technologist has constantly shown off.

Introducing Arround Platform:

Arround is the next generation of advertising solution, leveraging blockchain technology to offer a captivating and enticing new era of digital environment to enable millions of individuals, entrepreneurs and business owners create and share their own augmented reality experience.

ARROUND is a decentralized augmented reality (R) platform with a mission to give anyone the ability to experience the world in AR, and provide a place for developers to realize the potential of their applications. ARROUND uses blockchain and augmented reality to build an ecosystem consisting of four integrated elements: a disruptive universal advertising network, an augmented reality marketplace, a social platform, and the next generation AR map that will create a backbone for AR projects around the world .Source

Current Situation In The Advertising Industry:

According to statista the number of active social media users in oct 2018 is estimated to be about 3.4billion users worldwide, and the number of active internet users is estimated to be about 4.2 billion people. This shows there are enormous market potential and more than enough internet users to advertise your products to.

While the traditional advertising has been well effective and has been able to serve a variety of customers and agencies, It is with available statistics that the click-through rate of current digital advert is said to be below 2% of the advertising impression. This is a wastage of over 98% of potential customers that are supposed to be converted to buy your products.

How Do We Maximize The Conversion Rate To Increase Sale: Creating an Efficient Advertising Solutions For Businesses.

Augmented reality is a sophisticated advertising solution which increases the conversion rate of an advert by engaging customers in a novel way. Adverts placed on the augmented reality can be overlaid over a smartphone thereby creating an emotional bond between the customers and the product. Furthermore, the augmented reality apps can provide a unique workspace environment, it enables coworkers to organize a meeting and enable them to work collaboratively which enhance business productivity and overall adverts results.

Conclusion

The Arround project leverages blockchain technology to bring a lasting solution, and create a bond between customers and the products. It is estimated to saturate mainstream adoption within the next 5-10years. And top technological company (Google, Apples, HTC, Facebook etc) who are focused on future technology are already investing in augmented reality. Augmented reality is the next phase of transformation in the technology and advertising space and Arround project is at the forefront to make this a reality. Visit the Arround official website, join the social media communities and consult the official documents for more information about the project.

Official Contacts

Website: https://arround.io/
Telegram: https://t.me/ArroundSupport
Whitepaper : https://arround.io/content/file/arround-whitepaper-en.pdf
ANN Thread: https://bitcointalk.org/index.php?topic=3014006.msg30990015#msg30990015
Facebook : https://www.facebook.com/Arround-2052833448334195/
Twitter : https://twitter.com/ArroundPlatform

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This article is not a financial advice. Investing in ICO may be extremely risky, always remember to do your own research and consult financial and legal advisors before investing in ICOs.