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gee.inc
5 лет назад
jobs

Why Was Jobs Brought Back To Apple

I wonder a lot of times why some people are so much a genius why others aren't. You will admit you aren't one or maybe you are one.


The truth is we all got brain so we are all geniuses, the only thing that differentiate us all is the way we utilize it.


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It is sometimes very rare to see the board of directors of a company bring back a CEO who already left, maybe Jobs was one of those rare cases.
Steve was brought back to his company by the board of directors of Apple in 1996, 20 years after he had co-founded it. Apple today has become the world's largest IT company by asset and revenue, it ha become the second largest manufacturer of mobile phone after Samsung (So they say).

Do you think Jobs Brought Apple Back to live?

Apple was a sinking ship in the 19th0's, In 1996, Apple was said to have lost over $800 million dollars on $9.6 billion in sales, so it was no doubt Apple was sinking. When Steve came back to Apple, there was a change and I guess the credit goes to Steve.


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Sometimes, Old Hands Are Needed

Apple actually needed Steve at those trial times although he had cashed out of Apple for years, but he had to come save his dying baby or she would had became history. Apple in its trial days needed the magic, trick, love, passion and professionalism of a founder. Someone who understood the purpose and Steve was that person.

The Board I trust and Can Relate With

If the directors are too concerned with their stakes and voting rights with little or no understanding of a company, then the company is running straight for a doom.

That was why Jobs demanded that all the board members except Woolard resign. (Maybe it could be a simple negotiation like you either resign and let Jobs do this or stay as board and watch us declare bankruptcy). Well, Woolard pleaded for Gareth to remain while others left the table. Jobs was allowed to bring in his team.

Steve showed excellence as he displayed a very good leadership which matched the culture of the company that he had founded, he knew how to sail his boat to a safe habor.

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